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The rise of middle-class luxury brands and media networks.
The rise of middle-class luxury brands and media networks. Choose how your brand grows in this economy.
Jun 27
•
Jaskaran
12
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The rise of middle-class luxury brands and media networks.
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What happened in Marketing — OpenAI vs Microsoft, WhatsApp Ads and Virtual Protests
This week in Marketing: Ads on WhatsApp, OpenAI vs Microsoft, TikTok + Adobe, AI slop on YT Shorts, Reddit Insights and Top Creators of 2025.
Jun 23
•
Jaskaran
11
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What happened in Marketing — OpenAI vs Microsoft, WhatsApp Ads and Virtual Protests
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Creativity & Advertising won’t save itself — and it won’t be saved at Cannes.
Who won at Cannes Lions? What was announced in Digital? How many campaigns launched this week? And why are agencies fighting each other, and AI?
Jun 21
•
Jaskaran
22
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Creativity & Advertising won’t save itself — and it won’t be saved at Cannes.
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Instagram wants Gen-Z. Advertisers wants budget. You want less ads on streaming &...
This Week: IG's Gen-Z push + Ad forecast cuts + France vs Social Media + Meta Superintelligence Lab + Agency fights + More ads on Amazon & Youtube &...
Jun 15
•
Jaskaran
22
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Instagram wants Gen-Z. Advertisers wants budget. You want less ads on streaming &...
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No Rules Rules: Brand and the "social" media
We got brand rules, let's count 'em.
Jun 13
•
Jaskaran
and
Mara Dettmann
25
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No Rules Rules: Brand and the "social" media
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This week in Social & Marketing – Meta vs Agencies, TikTok Therapy and Pinterest Predicts
This Week: Meta says everything creative will be AI, TikTok makes good change, Pinterest predicts Summer and the usual chaos you probably missed this…
Jun 8
•
Jaskaran
18
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This week in Social & Marketing – Meta vs Agencies, TikTok Therapy and Pinterest Predicts
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Who won the marketing game this week? McDonald's social media manager versus Everyone
This Week: Brands aren't fighting, but someone is. SkinnyTok is out. FTC against Advertisers EP continues. All of that and state of work at ad…
Jun 6
•
Jaskaran
16
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Who won the marketing game this week? McDonald's social media manager versus Everyone
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What Happened in Marketing – Google & Meta's final stand, NY Times at Amazon and future of browsing
This Week: Google & Meta made their final stand to prevent their breakup, NY Times joins Amazon, AI Browsers, xAI at Telegram and online ads invade new…
Jun 1
•
Jaskaran
22
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What Happened in Marketing – Google & Meta's final stand, NY Times at Amazon and future of browsing
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May 2025
The "contentification" of marketing and decline of brand strategy
Your brand doesn't need to be iconic, cult or anything
May 30
•
Jaskaran
and
Mara Dettmann
188
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The "contentification" of marketing and decline of brand strategy
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2
What Happened in Marketing – AI Mode, TikTok Music, Layoffs, FTC Finals & Influencers aren't dead
This Week: Video and Audio features at Google & Amazon, TikTok x Soundcloud, FTC in the middle again and everyone wants to control Influencers economy.
May 25
•
Jaskaran
12
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What Happened in Marketing – AI Mode, TikTok Music, Layoffs, FTC Finals & Influencers aren't dead
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2
Best of Brand & Advertising this week — Google Flow, Brands on Substack, Influencers at Publicis and Iced Tea Season
This Week: Publicis acquires Captiv8, more Brands join substack, Iced Tea brands get active, Google's new videoAI and advertising campaign you might…
May 23
•
Jaskaran
13
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Best of Brand & Advertising this week — Google Flow, Brands on Substack, Influencers at Publicis and Iced Tea Season
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What Happened in Marketing – YouTube & Netflix Get AI Ads, Meta Pokes FTC, EU Pushes Back on Tracking
This Week: AI hits Netflix & YouTube, Meta fights the FTC, EU drags TikTok & Google. Airbnb and Uber? Just rebranding Homes and Buses.
May 18
•
Jaskaran
12
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What Happened in Marketing – YouTube & Netflix Get AI Ads, Meta Pokes FTC, EU Pushes Back on Tracking
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